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The Ultimate Guide to E-commerce Analytics
When you start using e-commerce data effectively, it empowers businesses to make profitable decisions.
Sep 23, 20218 min read


How to Track App Events - A letter to developers from an analyst
Use mobile app analytics to increase the ROI through data-driven campaign strategies that are personalized to different audience segments.
Jun 22, 20213 min read


Data & Analytics in 2021 - Defining Trends and Trajectories
Introduction The year 2020 was challenging for the entire world, everyone in the world had one thing in common. We all struggled with...
Jan 14, 20216 min read


What is Retail Analytics and why should Retailers care?
Retail Analytics helps retailers with predicting demand, streamlining in-store activity, improving customer experience & increasing revenue
Sep 4, 20203 min read


Analytics for Small Businesses to sail through COVID-19
Analytics can help small businesses become smarter, more productive and efficient. It can create competitive advantage, by boosting revenue
Apr 15, 20205 min read


4 ways Analytics can Transform your Logistics Business
The goal is to build a value-driven logistics network aligning supply and demand, along with some updates in organizational practices
Mar 23, 20203 min read
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